Brand personality is a set of human characteristics that are attributed to a brand name. A brand personality is something to which the consumer can relate; an effective brand increases its brand equity by having a consistent set of traits that a specific consumer segment enjoys.
Volvo Pakistan LTD
Human Resource Development consultation and training.
Conducted a participatory planning workshop for senior .Pakistan Railways management, funded by the World Bank.
Conducted Various projects that include TREW (Training and Development of Rural women),VREDP( Vocational Rehabilitation and Employment of Disable Persons with Community Patcipation)
Work on evolving a model for continuing vocational training for Afghans as well as NWFP Population , puls Various other project.
Workshop on the Instructional strengthening
Facilitated a participatory workshop on Vocational Education and
Training in context of Child Labour and Small and Micro Enterprises.
Alfalah-Culture Change Strategic Planning Workshop.
Workshop held for Training and Management
Offered Consultation, training and
Provided documentation, support,
consultation and training.
Held a workshop to provide Consultation and
Pepsi International-Regional Office Dubai.
Strategic Planning for Regional Marketing Team.
center of the university
Summer '98 - Conducted seminar on World
Leadership and International Consultancy in Scranton University.
Conducted a Human Resource Development(HRD), consultancy and training workshop.
Profile development, marketing support and consultancy.
During 1986 - 2001 Have been a visiting
faculty at LUMS, teaching Interpersonal Skills and Psychology, for both
the graduate as well as the undergraduate programmes.
Visiting faculty for both the graduate andundergraduate programmes. Taught courses such as Management,Organizational Behavior and HR Management
Conducted Participatory workshop on Social
Empowerment of Women.